Month: October 2010

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Global Shop Solutions CRM

Can You Gauge the Return on Investment of Your CRM?

Over the past couple of years, in the midst of economic downturn, you’ve come to understand that customer resource management (CRM) is a means to hone your competitive edge. Indeed, you’ve advanced your consideration of CRM so much that you understand it more for what it really is—customer relations management. The odd thing is that you have a nice…

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